Apple CEO John Ternus pressured Apple senior VP of Software Engineering Craig Federighi to “accelerate the company’s road map and move quickly beyond merely making necessary improvements to Siri,” reports Bloomberg’s Mark Gurman in today’s Power On newsletter.
Citing anonymous sources, Gurman writes that Ternus is “frustrated by what he sees as a reluctance to embrace AI with the same urgency as competitors,” and pushed Federighi for changes in a meeting behind closed doors. Federighi, Gurman points out, has been considered an AI skeptic with concerns “about the technology’s privacy, security, societal and employment implications.”
Geezus how much more AI do we need? For the cost of it, we’re not getting the great benefits we thought we were going to get. It’s too environmentally harmful when it’s run in concentrated places. There’s also no reason to have these data centers. If PCs were invented today, we’d be renting PCs forever because this era isn’t about innovation anymore. It’s about trapping people in a rental world.
If you want to live in the AI utopia of the 21st century, china sadly is the destination. Here in the us all we’ve got is israel’s surveillance feudal colony.
Being back Tim Apple. John Apple sucks if his pushes are going to be on iPhones folding out into iPad mini’s for $2000 and Siri AI
Tim Cook was a good transitional douchebag CEO to soften people up before the full Gavin Belson experience.
Just think how much more efficient all tracking of your activities will be, by being able to send already summarized patterns and deductions of the things you frequently do!
More proof that the biggest morons rise to the top of the capitalism rancid stew.
Are people hired to be CEOs because they are dooshbags or do people become dooshbags because they are CEOs?
Douchebag you mean?
why not
Dooshbag with connections
There are things that the user wants, and there are things that are good for the user. The two are rarely the same.
This is neither.
he not only he is pushing for a bad idea, he clearly missed the memo that Apple was mostly unaffected precisely because they had been slow to adopt AI
They where jot slow they pushed really hard but failed to execute. I love how everyone seems to forget that.
They didn’t “fail”, they just realized the technology was not ready. This was made very clear through many public blunders. And they didn’t want to just ram it down people’s throats like their competitors.
they skipped burning infinity billions on training useless models and building data centres.
In other news soon… Apple lays off 40% of employees.
Maybe but they’re already using AI (Claude) in a lot of their day-to-day engineering. What they use to develop and what features they provide users are very different.
Well… I don’t know why I had faith in John Apple
Sometimes I swear the job of CEO seems to be the easiest ever. Just follow whatever’s trending now. Seems so easy: start your day, see all headlines say “AI”, order a few people to put “AI” everywhere, sit back, relax and rack profits from investors who are just as brain dead.
I do think it requires some skill and sociopathy around being able to sell the biggest lies you can imagine so investors give you money.
That’s because your mental image of a CEO is these big dogs. You will never read a story about a CEO doing a great job, only dumb fucks like Musk make the news.
That’s a fair point.
They’re not smart or visionary. They’re just rich. They sell us a myth that they’re titans but it’s a lie.
To be fair, they can’t just sit back, they also have to have a lot of meetings that could have been emails.
Just follow whatever’s trending
nowyesterday.
So I’m actually not an AI hater, and I love my iPhone, but there’s no amount of lipstick to make that piece of shit Siri work any better
I mean it’s just a front end for Gemini now isn’t it?
Yes and no. It’s a combination. If you want a really good recap check out the videos from Snazzy Labs about it, he does a great job.
It is Claude I think.
Huh, when did Tim Cook go?
Alas Tim Apple, we hardly knew ye.
https://www.howtogeek.com/tim-cook-steps-down-as-apple-ceo/
Back in April, apparently.
Apple has been speedrunning problems and bad decisions since Ternus took over: the iPhone duo, macos 27 being buggy as fuck and making it difficult to disable the siri ai bs, the new macbook having an OLED that flickers so slowly it gives you eyestrain, the apple tv going from $150 to $300
Most, if not all of these, have been decided since before Ternus took over though.
Tim Cook sucked ass too
Exactly
It’s all Tim’s fault.
Product pipelines are years long.
the apple tv going from $150 to $300
In their defense, going from 4GB of LPDDR4X to 8GB of LPDDR5X isn’t cheap right now.
iPad mini software locked to 60hz refresh rate
Is it the driver? I thought it was the controller
