I don’t think they’ve really figured out a metric that rivals what TV ratings and movie viewings in a theater used to.
You can see how often someone streamed content, but you can’t know if they are watching. Obviously, it was always like this to some extent with TV, but I feel the analogy doesn’t quite hold. You turned on the TV at a specific time to watch a specific thing that was likely only available at that time.
I’m not sure how you track actual viewer interest with streaming services.
I’m curious if they take into account binging. Because I will watch the first episode of the season when they release it (recently The Boys, Invincible, and Monarch) but then I will wait to watch the rest.
I don’t think they’ve really figured out a metric that rivals what TV ratings and movie viewings in a theater used to.
You can see how often someone streamed content, but you can’t know if they are watching. Obviously, it was always like this to some extent with TV, but I feel the analogy doesn’t quite hold. You turned on the TV at a specific time to watch a specific thing that was likely only available at that time.
I’m not sure how you track actual viewer interest with streaming services.
Usually it’s going to be user drop-off rate. If the drop-off rate is high, it gets cancelled.
I’m curious if they take into account binging. Because I will watch the first episode of the season when they release it (recently The Boys, Invincible, and Monarch) but then I will wait to watch the rest.
If you delay too long in watching a series, then they will consider you having abandoned it.