It all went to shit when advertisers realized that they don’t actually have to sell anything. The ad is the product. That’s why so much advertisement is a scam now. Regulation is so far behind the problems of the internet it is ridiculous. Some companies entire business model is to put out ads, then funnel the data straight to data brokers. The products aren’t real, they just have to get prints, eyes and occasional curiosity or accidental clicks, and they make a margin over it. It is madness.